Food & Drink

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iPlay America Opens Tomorrow in Freehold

On Tuesday I had the wonderful opportunity to attend a media day at iPlay America in Freehold, New Jersey. It was a private event that showcased the 115,000 square foot amusement center, dubbed the Jersey Shore's "indoor boardwalk'. iPlay America will open its doors to the general public on Friday, November 11, 2011 at 11:11 am.

After enjoying a light breakfast, we received a tour of the facilities. I have to say, it was impressive. No stone was left unturned in this place. There are banquet facilities that accommodate hundreds of people as well as small meeting and gathering rooms that accommodate 20+ people. The decor of the smaller party/gathering rooms is very modern and art deco.

See what I mean by art deco...Definitely modern and definitely appeals to a certain clientele.
The above party rooms are geared towards adults. But don't fret. There are plenty of rooms available for children's parties.

There are arcade games galore! Everything from skee-ball to crane games to traditional pinball machines.


And even an arcade designed for preschoolers. I love how they catered to the wee ones.


There is a midway where boardwalk-style games and rides are the main attractions. You almost forget that you are indoors.



In the midway, you'll also find bumper cars, Go-Karts, and boardwalk concessions, because what's a boardwalk without hot dogs, fries, and cotton candy?

While you stroll the sprawling complex, you may find the occasional street entertainer or Danny, the iPlay mascot.


If you're still up for more fun after all that, you can play Laser Tag, which if you've never done it, I warn you, it's addicting. You can get in the competitive spirit by donning your vest and zapping your opponent like crazy!

Or maybe you've worked up an appetite after all that fun. In addition to the vendors along the midway, there is full service restaurant, City Square Grill. Or if you just want to grab and go, try City Square Grill Express.

There truly is entertainment for all ages. But...

And you had to know there was a "but" coming.

But, all this fun comes at a price. When you walk in the door, you are walloped with a $19.95 admission fee. $4.95 of the fee is considered a cover charge. The remaining $15 is put on an iPlay card for you to use throughout the complex. It can be applied to any of the attractions. Most of the arcade games range from $0.50 for a crane to $3.00 for a game. A bit pricey, if you ask me.

One session of Laser Tag will set you back $12 per person for a 10 minute session. There is a 4-D theater which will blow your mind, but it'll cost you. Yep. About $6 per person per 10 minute movie. Wowza!

I was hoping iPlay America could be a rainy day escape for my family, but at these prices, it will be reserved for special occasions and celebrations. The cost is just too high for me to justify for an everyday outing.

If you go:

iPlay America
110 Schanck Road
Freehold, NJ 07728
732-577-8200

Disclosure: I received complimentary admission and an iPlay card worth $25 to use on games and attractions. I received a complimentary Laser Tag session and admission to a 4-D movie. All meals were provided by iPlay America. I received no compensation to write this post. All opinions expressed herein are strictly mine.
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